I can remember the CF motto from their TV adds from the 70's, "There's No Life Like it", and "See Us about You", and the tacky music which also played along.
Australia has had a few too like, "Army, Bring Out Your Best" I once saw that sticker/decal on the inside of a toilet bowl ;D, or "The Army, The Edge", or "Army Reserve, The Part Time Of Your Life".
And to think some who thinks these mottos up is getting paid probably more than me.
Now being honest, the only motto that I like is the British one "Go Hard Or Go Home" from the 90's.
Go figure.
Wes