Glenfiddich helps woundedwarriors.ca

[The Bread Guy]

Well done (again) Glenfiddich!

World-renowned whisky maker Glenfiddich is donating $2 from the sale of every bottle of its 15-year-old single malt scotch sold in Canada since January to a non-profit organization that helps members of the Canadian Forces returning from conflict zones adjust to civilian life.

The donation, announced Wednesday at the Moss Park Armoury in Toronto, amounts to $131,616 and is the biggest  gift Wounded Warriors Canada has received since it was founded in 2006.

The company first announced in June that it would be donating some proceeds from the Canadian sales of its 15-year-old Solera whisky, which sells for $71.95 in Ontario, and that the funds raised from the campaign would be presented annually each November. Wednesday's donation represents more than 65,000 bottles purchased countrywide, said Beth-Anne Thomas, national brand manager for Glenfiddich.

The company plans to continue the campaign at least through 2014.

"It's over the top; it's phenomenal," said Wounded Warriors Canada executive director Scott Maxwell of the size of the donation, which is significantly more than the $50,000 to $80,000 range of the charity's average corporate donations to date ....

CBC.ca, 6 Nov 13

 

[Scott]

While I'm not really a fan of Glenfiddich, I think this news will help me the next time I buy a crock.

 

[Oldgateboatdriver]

And here I was still telling my wife: "No! I don't need a special reason to pour myself a scott when I sit down to read after supper".

 

[The Bread Guy]

"No! I don't need a special reason to pour myself a scott when I sit down to read after supper".

Not that there's anything WRONG with that ....

 

[PMedMoe]

Not that there's anything WRONG with that ....

What about Scott?  How does he feel about it?

 

[George Wallace]

What about Scott?  How does he feel about it?

I suppose it would depend on who is doing the drinking?

 

[The Bread Guy]

What about Scott?  How does he feel about it?

I suppose it would depend on who is doing the drinking?

op:

 

[Oldgateboatdriver]

Damn! Too late for editing.

Don't I feel like an idiot - must have had too much scotch last night.

 

[GAP]

Ohhh.....so sorry I missed this one until now......shoot!!